Proposition 31 California: Empowering Tobacco Harm Reduction

Proposition 31 California is a ballot measure that would increase the tax on tobacco products and allocate the revenue to fund programs aimed at reducing tobacco use and its associated health impacts. This landmark legislation has the potential to transform the lives of millions of Californians.

Key Benefits of Proposition 31 California

Health Benefits:

According to the Centers for Disease Control and Prevention (CDC), smoking is the leading cause of preventable death in the United States, responsible for over 480,000 deaths annually.

Proposition 31 would significantly reduce tobacco use, leading to a decrease in smoking-related illnesses and deaths.

Economic Benefits:

The California Department of Public Health estimates that tobacco use costs California over $3 billion in healthcare expenses each year.

Proposition 31 would generate revenue to fund tobacco cessation programs, reducing healthcare costs and improving the overall health of the state.

How to Support Proposition 31 California

Story 1: Health Impact

Benefit: Proposition 31 would help reduce smoking-related illnesses, such as lung cancer, heart disease, and stroke.

How To: Vote "yes" on Proposition 31 to support funding for programs that provide free nicotine replacement therapy, cessation counseling, and education to help smokers quit.

Story 2: Economic Savings

Benefit: Proposition 31 would generate revenue to fund tobacco cessation programs, reducing healthcare costs and saving taxpayers money.

How To: Contact your local elected officials and urge them to support Proposition 31. Spread the word about the benefits of the measure to your friends, family, and neighbors.

Year	Smoking-Related Healthcare Costs in California
2019	$3.4 billion
2020	$3.6 billion
Projected 2023	$3.8 billion

State	Percent of Adult Smokers
California	10.7%
National Average	14.0%
Massachusetts (Taxed at 69 cents per pack)	9.0%

Proposition 31 California: Empowering Tobacco Harm Reduction